"In the short term" and "over the short term:" What's the difference?
Both "in the short term" and "over the short term" are used to describe something that will happen or be relevant for a brief period of time in the future.
In the short term, the stock market is expected to be volatile.
Over the short term, the stock market is expected to be volatile.
They can often be used interchangeably but may convey subtle differences in meaning.
"In the short term" typically refers to something that will occur or be relevant in the near future. It can suggest something more immediate or imminent.
In the short term, we need to cut costs to improve the quarterly financial results.
"Over the short term" suggests an ongoing situation that occurs or is relevant across a period of time.
Over the short term, fluctuations in the currency exchange rate are expected.
There are many situations, however, where both could be used and would be considered correct:
In the short term/Over the short term, our new marketing campaign should boost sales.
In the short term/Over the short term, we have to meet three crucial deadlines.
Follow the same strategy with the expressions "in the medium term"/"over the medium term" and "in the long term"/"over the long term."